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Kevin Anderson just used this video in his talk here at Digital Directions. "In the 20th century, Ruper Murdoch built an empire based on scarcity," said Anderson. Anderson's talk is about the combination of abundance with journalism. Salient points mixed with my own extension.
- We're losing the battle for attention. People weren't necessarily more civically engaged in the past. There was just less competition for their time. "We're not just fighting against other news sites. We're fighting against every other site on the Internet," and the same is true for apps
- More content is leading to lower revenues. Excess of inventory drove CPMs way down
- We're overwhelming audiences into inaction.
- Minutes per month on news sites ~4 minutes per user. On Facebook it's 375 minutes!
- Young (18-24) turn to celebrity and car crash news because they can no longer follow long, complicated stories with updates.
- We're moving from mass to relevance. Size is less important than context, relevance, curation
- Growth of social media publishing. Check out this AllFacebook.com post including profiles of paper.li, Flipboard and Newsbook
- Networked journalism. Not just about distributing across platforms (flickr, twitter, facebook) but also cultivating sources
- Real-time and real-space curation. A bit of information where people are physically. Gave example of WSJ post to Foursquare via a shout at Times Square about evacuation
I'm a huge Kevin Anderson fan now. Follow him on Twitter. Holy Jesus-who-wasn't-killed-by-the-Jews-afterall-thanks-Pope.
It was an inspired moment as I waited in line with friends who wanted to be the first with their hands on the iPad: go inside with them, exist after them, pretend to have bought the device so as to receive undeserved acclaim from Apple employees and fanboys.
I consider it one of my greatest Internet actions. God, I wish I could sell commemorative plates of the moment. Be sure to check out the YouTube comments as they transition from what I did to a debate about communism
First thing I noticed was the TV cut off. Then I realized my laptop was no longer charging. Then I noticed the lights had gone down. Inside this well-lit room at the Shangri-La hotel in Sydney Australia, that latter point was easy to miss, but when I opened the door to the hallway only the emergency exit lights were active. It wasn't just my room. The entire hotel was dark.
Before I headed out to see how far things had spread, I made sure my room key still worked. It's an electronic keycard, and I wasn't about the get stranded with nothing but socks and a bathrobe on. The card worked, but still I propped the door open with a hanger.
Then I realized I had an LED light in my backpack. This is the Victorinox backpack that goes everywhere and is always loaded with toothbrush, toothpaste, deodorant, multiple macbook pro video adapters and, apparently, an LED flashlight.
So off I wandered around the 15th floor. I ran into some maintenance people and asked if it was just the building or the entire neighborhood. They didn't know. I checked the elevators: dead. I found the fire stairs in case this lasted a while and I needed to head out. Worrying observation: there are no emergency lights in the fire stairs! Back in my room, the phone still worked as did my fully charged Nexus One and iPhone.
That's when I decided to make this short video. Overall, low drama but a bit of fun. I'm off to shower up and head out for some radio interviews. Oh yeah, I'm in town until Monday for the Digital Directions conference. Might become analog directions if the power situation remains uncertain.