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Startup founders who raised $15 million explain why they spent over a year turning down opportunities to make money

At 6 a.m. every weekday, over 5 million people open their email to find a message from theSkimm, a subscription newsletter that chooses the most important news stories of the day and presents them in casual, bite-sized points.

TheSkimm's founders, Carly Zakin and Danielle Weisberg, sat down with Business Insider US Editor-in-Chief Alyson Shontell for an episode of Business Insider's podcast, "Success! How I Did It," to talk about their battle stories, how they eventually got investors on board, and how theSkimm took off.

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