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AuQuA Player and Platform
AuQuA transforms digital audio into native advertising by associating storytelling, Cinemagraphic artworks at each turn of conversation.
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Overview
$16 Billion in native advertising is locked from listener audiences. AuQuA solves this by letting artwork do the storytelling. AuQuA showcases a commercially supported, interactive cinemagraph at each turn of conversation. These artworks are not advertising to the listener, they accord to the topics being discussed at that moment and this tie-in helps users discover and share discreet segments of spoken audio in a modern, visual way.