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FEND

Meet FEND // The World's Most Convenient Safe Bike Helmet

Details

Founded: 2016
Employees: 2
Quick Pitch:

Overview

Meet FEND // The World's Most Convenient Safe Bike Helmet The FEND One foldable bicycle helmet redefines the commuting experience by creating an innovative solution for the city rider. Featuring a precise and compact design, it reduces by 60% in size and can be quickly stowed away when not in use. Cyclists can now ride worry-free.

Management

CoFounder + Business Development

Sujene Kong

Over 14 years experience in product development, merchandising, and planning. Responsible for managing over $100m in annual revenue for companies such as Diesel, Saint Laurent, Jimmy Choo, and most recently Burberry.

CoFounder + Product Design Engineer

Christian Heifner

Holds over thirty patents with 12 years of experience in Industrial Design and Mechanical Engineering. Working with global brands such as Unilever, Squish, Harry's, and Panasonic. Most recently Head of Product at HERO Health.

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