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Picasso Labs

Picasso Labs automates creative decision-making.

Details

Founded: 2015
Employees: 10
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Overview

As imagery & video dominate the way brands communicate with consumers, marketers have limited data to understand which visual properties resonate with their users and, more importantly, why. Picasso Labs is automating creative decision-making by providing an AI solution that measures how consumers' real-time response to imagery & video changes based on thousands of visual properties, across all the social, paid, and owned platforms that matter.

Management

Founder & CEO

Anastasia Leng

Founder of Picasso Labs. 5+ years @Google in BD & Marketing, with much focus on Int'l markets. Lived on 4 continents, speak 3 languages, triple major from UPenn

CTO

John Bae

--15 yrs coding & architecture experience. Previously at Goldman Sachs & Real Girls Media, an SF startup. Joined from Intent Media where he developed an A/B testing framework to utilize multiple variables to quickly improve the efficacy of ads --Languages: Ruby on Rails, Java, SQL, JavaScript, C/C++, HTML/HAML, CSS/SASS. Databases: MySQL 5, Oracle 9i --Columbia ’98, Computer Science

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