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Wine by Design

Creating valuable business and branding opportunities through the world of wine

Details

Founded: 2008
Employees: 9
Quick Pitch:

Overview

Wine by Design, LLC (WBD) is the first lifestyle marketing agency to create business opportunities and brand loyalty through the world of wine. WBD applies the same successful marketing principles and practices used for years in sports, entertainment, music and other lifestyle categories. This proven approach–developing innovative sales programs and sponsorship opportunities–forms the foundation of our business.

Management

CEO and Founder

Diane Karle

Diane is the CEO and Founder of WBD and a lifestyle-marketing specialist, with over 25 years of experience in the sports, entertainment, media and lifestyle marketing industry. Diane’s experience is deeply rooted in strategic consulting, event development, sponsorships, and rights negotiations. She has held senior management positions with leading agencies, including IMG, Velocity Sports & Entertainment, and ProServ.

VP of Operations

Kristin Trimble

Kristin is the head of Operations at WBD, with 14 years of operations, project and event management experience. Involved in many areas of the organization, including client services, creative budgeting and management, and vendor relations, Kristin keeps WBD on track. Prior to joining WBD, Kristin worked with a number of non-profits where she was responsible for managing all the organizations sponsorship events.

VP of Finance

Kevin O'Toole

Kevin heads up Finance and Accounting at WBD and is a New York state CPA, with 11 years of experience in audit, business advisory, and management accounting. Previously a Senior Associate in the Bank & Capital markets audit and advisory groups at PricewaterhouseCoopers, he was also a VP of Product Control at Barclays, and a Director in the Management Company Controllers group at Och Ziff Capital Management.

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