Raden is a new smart luggage company aiming to change the future of travel. All Raden bags are equipped with an integrated scale, built-in-charger and location awareness technology. Customers are able to use a sleek companion app to track their case and attain relevant information about one’s travels including an estimated security wait time. The startup has secured a $3.5 million seed round of funding led by First Round Capital and Lerer Hippeau Ventures, with additional participation from Silas Chou, Rachel Zoe and others.
“The $40 billion luggage industry was lacking a brand that integrated technology, value, and sleek industrial design into a single bag, so we spent nearly two years in stealth mode to develop a product and brand that does just that,” Millennial CEO Joshua Udashkin said. “We wanted to provide travelers a travel case that has everything they need to seamlessly get them to their destination, and bring magic back to the journey.”
To avoid airline overweight fees, Raden’s ergonomic carry handle doubles as a scale and is able to determine the weight of the case. For charging, the case has an integrated 7,800mAh battery that allows for up to 4x full phone charges, while two 2.1A USB ports enable dual device charging at the same time. Additionally, all Raden bags are also equipped with Bluetooth technology, so you never have to worry where your bag is.
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