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This NYC Startup Was Inspired by the Dalai Lama, Funded by Nas, and Involves Crickets

Trying to reach your daily protein intake can be annoying. Milk irritates your stomach, you feel bad eating meat every meal, and almonds just aren’t cutting it. Where else can you turn? The Cricket industry! Exo, the protein bars powered by cricket flour will give you the protein to hop like a cricket and keep up with your recent Paleo diet! With flavors ranging from chocolate to apple cinnamon, you’ll quickly jump on the bandwagon of Exo lovers which include the New York Times, TechCrunch, and Bloomberg BusinessWeek.

Cofounders Greg Sewitz and Gabi Lewis join us today to chat about the the company’s inception, crickets as a food, and the recent round of funding.

Who were your investors and how much did you raise?

We have raised a $4M Series A. The round was led by AccelFoods an early-stage venture capital firm focused on food and beverage companies, from their new growth fund.

Other investors include best-selling musician Nas, three-time Tough Mudder Champion Amelia Boone. The round also included participation from previous investors including Collaborative Fund, Tim Ferriss, and Start Garden.

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