Founder
Mireille Liong-A-Kong
Mireille Liong-A-Kong a Suriname native with a Master Degree in Information Technology moved to New York in 2004. After years of straightening and dealing with relaxer induced alopecia, she founded Going Natural Inc to fundamentally improve the health of Black women’s hair by changing the perception of African hair. An expert in new technology, Liong built her vision creating going-natural.com, a leading web and social site on natural hair.