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IntroAmerica Inc.

IntroAmerica is the solution for American brands to market to the global middle class student and his/her parents. IA's first target market is China.

Details

Founded: 2012
Employees: 3
Quick Pitch:

Overview

IntroAmerica is a multi-media platform with curated content for middle-class Chinese interested in coming to America to study, visit or live and the organizations interested in providing services for this market. The platform provides student & professional advice on American life & culture and introduces the community to organizations interested in marketing to students such as colleges, banks, realtors, consumer goods & technology providers.

Management

Founder, President & CEO

Betty Wong

A serial entrepreneur with corporate & consulting experience who has launched over 30 new products, including an early Linkedin in 2000. Global marketer and educator w/ +25 yrs. experience in private & non-profit sector (e.g. Mars, Colgate-Palmolive, J & J, Honeywell, NY State). Was CMO for global higher ed. NGO, WES, where new products have increased +40% revenue, attracting increased volume from India and China.Columbia MBA, NYU Stern BS.

CFO

Sammy Ghazal

Finance and Operations executive with 13 years experience (Rockefeller & Co, Deutsche Bank, Cerberus Capital) including M&A and Portfolio management. Entrepreneurial experience at educational startup. Naval Intelligence operations specialist, 7years. NYU Stern MBA and Columbia BA Economics.

VP- Strategic Alliances

Simon Wang

Sales professional for 14 years, including business development for multi-national companies including EnCoeur and Phillips Corporation. Dalian University of Technology, BS Chemical Engineering.

Director of Editorial Management

Janie Nneji

Project Manager for variety of non-profit projects with customer service experience and production control & supervision experience for J&J and GE. Owner & manager of investment properties for 20+ years. Columbia MBA, Northwestern University BS Industrial Engineering.

Director of Information Management

Jennifer Krueger

Project manager & strategist with 20+ years experience managing information and implementing technology solutions at the NY Public Library and AIG. Columbia MBA, Simmons College MS Information, Tufts BS Mathematics.

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