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Aisle in Style

Aisle in Style provides women with an option to rent high-end bridesmaid dresses that fit & flatter without the usual frustrations & costs.

Details

Founded: 2011
Employees: 2
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Overview

Aisle in Style is an e-commerce business that offers a wide selection of cocktail dresses by popular designers for rent as an alternative to the traditional bridesmaid dress purchase model. Aisle of Style understands the frustrations and high costs of being a bridesmaid. The company aims to restore the honor of being a bridesmaid by presenting women with a fashionable and less expensive option while not compromising on quality and style.

Management

Founder

Lauren Rachel Grass

Prior to business school, Lauren spent four years in San Francisco trading and analyzing stocks for an independent private wealth manager. Here she covered retail companies and developed a passion for the retail business. She interned at a boutique management consulting firm this summer, but is committed to this venture as a full-time opportunity after graduation.

Founder

Mary Virginia Yurch

Mary spent five years working on Municipal Bond trading desks at Bear Sterns and later at J.P. Morgan before coming to Columbia. While she enjoys following the markets, she developed a passion for retail while on Columbia's Retail and Luxury Goods Chazen tour in Italy.

Lauren Grass

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